ESLAND by TheGrefg
On October 28th, 2021, Paco, Creative Director of Fan Content, a creative agency specializing in branding and fan engagement, contacted us with a request to jointly create the entire Branding Pack, main IDENT, and visual communication materials for the Esland Awards, which were given by content creator, TheGrefg.
From that moment on, working hand in hand with Fan Content and with very competitive timelines from the client, we developed the entire graphic line for the event, as well as participating in the creative and decision-making sessions in each of the production phases. Kutuko, as a creative studio specializing in motion graphics and 3D video, worked perfectly with Paco and his team to develop a global project with a powerful, creative, and technological staging, culminating in a Twitch event broadcast live with great impact.
- Client ESLAND
- Agency Fan Content
- Year 2021 - 2022
Behance Featured
3D
Under the claim "Land of Creators" and the premise of creating "the artifact" that represents an object of unknown origin that lands on our planet and grants whoever touches it tools and abilities for creation, a metaphor about the emancipation of talent thanks to technology and the emergence of content creators in the world of entertainment, we produced the main IDENT of the event from which all other communication components were subsequently born.
Under the claim "Land of Creators" and the premise of creating "the artifact" that represents an object of unknown origin that lands on our planet and grants whoever touches it tools and abilities for creation, a metaphor about the emancipation of talent thanks to technology and the emergence of content creators in the world of entertainment, we produced the main IDENT of the event from which all other communication components were subsequently born.
Team credits:
- Creative Directors Carlos Cabrera
- Lead 3D Artists Ibón Vergara, Carlos Cabrera
- 3D Artists Azucena Escalona, Daniel Pomares, Andrea Marshall
- 3D Modeling Daniel Jiménez
- Sound Design Rodrigo Marchán
- Client ESLAND
- Agent Fan Content
- Project Manager Álvaro Ibáñez