Hamilton Pocket Watch
The mythical Hamilton pocket watch inspired and designed for railway control is the protagonist of this time tunnel where we wanted to represent how the same design has remained practically unchanged for decades.
Due to its anniversary of 130 years of life and continuity, we wanted to create an impactful and differentiating campaign with the product at the centre of the time frame.
- Client Hamilton Watch
- Year 2022
"It was a great challenge, but at the same time, very exciting to represent a time travel through images in an innovative way."
- Luís Marín, Lead 3D Artist
"It was a great challenge, but at the same time, very exciting to represent a time travel through images in an innovative way."
- Luís Marín, Lead 3D Artist
"Creativity is probabilistic, and it can be navigated in a linear fashion or with jumps.
A team possessing the superpower to abandon one great idea for another is a catapult that propels them further on their creative path and helps them escape from linear processes."
- Carlos Cabrera, Creative Director
"Creativity is probabilistic, and it can be navigated in a linear fashion or with jumps.
A team possessing the superpower to abandon one great idea for another is a catapult that propels them further on their creative path and helps them escape from linear processes."
- Carlos Cabrera, Creative Director
Check out our process reel for a glimpse of how we meticulously attended to every detail:
Check out our process reel for a glimpse of how we meticulously attended to every detail:
Team credits:
- Creative Directors Luís Marín, Carlos Cabrera
- Lead 3D Artists Luís Marín, Ibón Vergara, Carlos Cabrera
- 3D Artists Tatyana Ortega
- 3D Modeling Daniel Jiménez
- Sound Design Rodrigo Marchán
- Client Hamilton
- Project Manager Álvaro Ibáñez