Hamilton Engraving Service
Hamilton proposed to us the idea of creating a series of pieces to showcase the laser engraving service that the brand offers. We meticulously modeled 3 watches from their catalog and began developing an art direction that would enhance the brand's aesthetics and the engraving service. With this premise, we crafted 3 pieces with an elegant, refined, and contemporary aesthetic
- Client Hamilton
- Year 2023
"Collaborating with a brand of Hamilton's caliber always involves a significant degree of rigor. It's not just about highlighting the product; it's also about crafting a contemporary and meticulously refined aesthetic that harmonizes the art of the piece.."
- Gerard Jáuregui, Project Director
"Collaborating with a brand of Hamilton's caliber always involves a significant degree of rigor. It's not just about highlighting the product; it's also about crafting a contemporary and meticulously refined aesthetic that harmonizes the art of the piece.."
- Gerard Jáuregui, Project Director
"Our main goal is always finding beauty even in the smaller actions.
In this project we heighten the concept of portraying our feelings for our loved ones on the Hamilton watches by creating the most artistic depiction ever of a laser engraving."
- Adrián Sánchez, 3D Artist
"Our main goal is always finding beauty even in the smaller actions.
In this project we heighten the concept of portraying our feelings for our loved ones on the Hamilton watches by creating the most artistic depiction ever of a laser engraving."
- Adrián Sánchez, 3D Artist
Team credits:
- Creative Directors Maite Martínez, Gerard Jáuregui, Carlos Cabrera
- Lead 3D Artists Gerard Jáuregui, Ibón Vergara
- 3D Artists Adrián Sánchez, Daniel Pomares
- 3D Modeling Daniel Jiménez
- Sound Design Rodrigo Marchán
- Client Hamilton
- Project Manager Álvaro Ibáñez